Jason discussed the ads that provoked emotion, the benefits and disadvantages of long-form ads versus short-form, the ads that were bold, and the ads that appropriately used celebrity endorsement such as the following:
“The only time people at my party went silent (besides the Kendrick Lamar half-time show) was when Harrison Ford came on. It was eerily quiet. When Indiana Jones speaks, you listen. The spot tried a unifying message at a divisive time. I wish more brands would at the very least acknowledge the political climate, instead giving into fear and avoiding it. Kudos to Jeep for bravery.”
Read more of Jason’s reviews here.